Analytics can improve your business by making improvements and changes after intense research and studying past historical data. Data analytics can help entrepreneurs make informed choices. Startups require analytics for a variety of reasons, some of which are product validation, problem identifying, identifying product-market fit, etc. Here you will find analytics resources for your startup(s) which can help you take strides on your path to success.
Baremetrics
Baremetrics is a user-friendly website which provides insights for better decision making. It provides a real-time view into the major metrics that can drive the growth of your business. Knowledge of metrics is essential for your business and baremetrics can provide data analysis of all the metrics required for a startup. This website is a one-stop-shop for startups for analytics as it can analyze your SaaS metrics, see your forecast, recover lost revenue, help in decision-making based on data, etc.
Chartio
Chartio can make analytics simple and easy for startups. It has helped companies like Air Asia, Change.org, cloudapp, shazam and the list is long. This website provides simple data connections. You can explore data and build queries with interactive SQL Mode. It has a Data pipeline which can transform data in seconds. The data and analytics are stored in clouds for optimal flexibility and agility. This website has helped many companies which are extremely successful today.
ClickMeter
ClickMeter is best for affiliates, agencies, advertisers, publishers, and developers. Marketing agencies and professionals can create and manage online campaigns. This website can provide data about which marketing channels, media or ads are the most effective and which source is most valuable. It helps you decide where to invest your money. It also allows us to create ‘tracking links'. Monitor the stats of clicks on your site and track conversions here.
Crazy Egg
Crazy Egg helps in improving the website and it can highlight the issues of your website as well. Visual reports are generated to analyze what is causing people to get stuck and how to fix it. All required data to transform your website is generated and analyzed in the crazy egg. The best part is that you can get a heatmap showing the places where people clicked on the website. There are several other features which you can try for free.
Geckoboard
Geckoboard provides a live TV dashboard which makes KPIs easy to use and understand. It will monitor real-time progress towards the goals of the company. Metrics reading are made easy by this website. There are also several integrations through which you can start visualizing your metrics. You can create a different dashboard for each department or a team like sales dashboard, support dashboard, digital marketing dashboard, etc. It also provides free service for 30 days.
Google Analytics
Google Analytics provides data metrics for your site. It helps a business turn insights into rewarding actions. It can be used on your site, app or offline channels. This website can help you gain a better understanding of your marketing impact. Some other features are Google Tag Manager, Google Optimize, Google Data Studio, etc. It is designed for the marketers with a set of integrated data and marketing analytics of products.
Hotjar
Hotjar provides analytics and data that gives insights for better marketing decisions. Hotjar works on many popular platforms like WordPress, Google tag manager, Shopify and many more. The website provides free trial and no credit card subscription is required. Generate a heatmap for your site here. Study the metrics and make suitable decisions with the help of hotjar. Many more services like surveys, recruit test users, get feedback polls, form analysis, and many more all at one spot.
Keen.io
Keen is designed to make a custom analytics stack without struggling with big data infrastructure. This website is a platform for marketers to get real-time data analyses. It can control scale and cost of your business. Powerful analytics features can be built directly into your products. Every user can access role-based data. This website has a feature on homepage called talk to an expert which can give you an overview about the website and its features.
Kissmetrics
Kissmetrics will help your business get, keep and grow your customers by understanding the visitor's behavior. The website provides behavioral analytics, email campaign automation, analyze data and metrics, etc. Marketers use this website to increase conversions, engagement, and retention of customers for their product. Over 900 companies have chosen Kissmetrics as its Analytics expert. It provides many features for analytics and data metrics.
Metrica
Yandex Metrica is a one-stop-spot for all-round web analytics which can analyze mouse movements, traffic, the behaviour of the online audience.It provides data about user clicks, scrolling, mouse movements, and keystrokes. These insights can improve your website and user experience too. It also has an intuitive dashboard in which you can add up all the metrics. This website can process any amount of data as per your wish.
Mixpanel
At Mixpanel, you can get insights about every user's journey at your site or product, you can even do A/B testing for better decision making. Complex behavioral analysis within seconds can be achieved here. It improves activation flows. Customer retention rate can be increased with the help of metrics. It offers product engagement, funnels, retention data, people analytics, mobile A/B testing, JQL, autotrack, etc.
Optimizely
Optimizely is determined to improve customer experiences by providing several features to get insights about ads, products, and websites. There are several features like X web experimentation, personalization, recommendations, etc. It can engage customers irrespective of the devices which they use. You can grow experimentation program for your business. Companies like Sony, Microsoft, The Walt Disney company and many more have partnered with optimizely to grow their business.
Segment
Segment is the best tool for marketers for analytics. The site can be integrated and it provides a dashboard which shows the insights. You can use it on your sites and apps to drive growth and revenue. Many companies like Reuters, Bonobos, Draft Kings, etc use Segment to analyze product usage, personalize campaign and more.It can allow non-technical people to adjust integration configuration without the help of the developers.
Trepscore
Trepscore can make startups analytics simple and easy. It is an Intelligent Data Management system designed for startups. Entrepreneurs can see data from all of their accounts on this platform. It can do many tedious tasks making your business better. It will help you organize all of your data in a centralized location. Get a fresh perspective on your data and make suitable choices for your product that can grow your business rapidly.
Uxcam
Through Uxcam analyze how users react to your app and where they are struggling to proceed. It can optimize the product or site design. It will enable you to take suitable decisions according to user analysis. You can watch screen recordings, know all the touch points and auto detects screen name or events. Get a complete insight of each page or screen of your app. See how users use your app and get the insights to improve its performance.